Resume

Create brand focused content for website, digital advertisements, social media, and print.

Plan and execute content that drives conversions across digital ads, landing pages, and the subscription flow process through visually compelling still imagery and video. 

Lead the strategy and execution of digital marketing campaigns across multiple search, social, and display channels including Facebook, Instagram, Google, Snapchat, & TikTok, and E-mail in an effort to hit or surpass goals within a budget. 

Manage design team's creative agenda and provide digital assets to execute deliverables and bring campaigns to life.

Communicate effectively with the design/creative team staying accountable, highlighting wins, losses, and insights for effective marketing practices.

Organize and maintain digital content calendar for acquisition tactics and decreasing churn. 

Execute the planning and production for all seasonal campaigns and product launches.

Collaborate with film and production agencies to produce commercial campaign projects operating within a budget.

Concept, ideate, and write story boards for in-house and commercial campaign projects. 

Manage and operate all studio equipment necessary to carry out product marketing creative.